In brief
Fans of the upcoming film Wicked, featuring Cynthia Erivo and Ariana Grande, discovered a surprising mistake on the packaging of newly released dolls inspired by the film. The dolls, created by Mattel, mistakenly printed the address of an adult website instead of the official movie website. This blunder led to an outburst of reactions on social media, where enthusiasts highlighted the inappropriate listing for a site branded 'Wicked' on the doll's box.
The mistake came just as excitement builds for the long-awaited film adaptation of the beloved musical, scheduled for release on November 22 in the US and UK. The packaging error shows the address placed above the Universal Pictures logo, which elicited disbelief and humor from consumers. Mattel has been informed of the issue and has not yet responded. As the film explores the prequel story of Oz, dove into themes of friendship and identity, the toy company has marketed the dolls for children aged four and above. Meanwhile, fans remain eager for the film’s launch and share their astonishment at this quirky case of misbranding.
