NASHVILLE, Tennessee (AP) — Ranch dressing has won the title of America's best-selling salad dressing since it surpassed Italian dressing at the end of the 20th century. This creamy delight goes well beyond traditional uses—it's a popular dip for hot wings, fried pickles, and even, quite controversially, pizza.
Ranch dressing has become a ubiquitous and versatile staple, found easily in grocery stores, featured in numerous recipes, and even earning its own cookbook. According to industry insights, its loyal following has transformed ranch dressing into a cultural icon, with some calling it the Great American Condiment while others criticize it as extravagant and trashy. Nick Higgins, an executive for Hidden Valley Ranch, the brand behind the original recipe, notes that ranch tapping into nostalgia contributes to its widespread popularity.
Steve Henson initially created ranch dressing as a plumbing contractor in Alaska, serving it to workers on a dude ranch. Its success there led to a mail-order business and eventually it was sold to Clorox, which bottled the dressing for a broad market. Food fads have continually transformed American dining, with ranch dressing firmly established in the mix alongside other popular trends like sushi and arugula.
Today, ranch dressing evokes passionate feelings—many love it, while others jest at its dominance over more traditional sauces. As its fan base grows, ranch is expected to maintain its status as a staple in American kitchens for years to come.
