Spencer Pratt, a prominent reality television star, has officially announced his campaign for mayor of Los Angeles. His decision comes on the anniversary of a catastrophic wildfire that claimed his home, a tragedy that resonates deeply with the community.
During a rally titled 'They Let Us Burn,' organized by residents affected by the Palisades Fire, Pratt declared his intentions to 'expose the system,' vowing to bring attention to inadequate responses by city leaders. The demonstration on January 7, 2026, commemorated the severe wildfire that devastated the Pacific Palisades, leaving a lasting impact on the wealthy coastal area.
The Palisades Fire was one of California's most destructive wildfires, resulting in 31 fatalities and the destruction of over 16,000 homes and businesses. In the wake of this disaster, Pratt has been a vocal critic of Mayor Karen Bass and Governor Gavin Newsom for their handling of the crisis.
Pratt shared images on social media of himself signing what appeared to be his campaign paperwork, although he has yet to make an official filing. 'Business as usual is a death sentence for Los Angeles,' Pratt expressed at the rally, emphasizing the need for action and transparency in city governance. 'This just isn't a campaign. This is a mission, and we are going to expose the system.'
Pratt rose to fame during the mid-2000s on MTV's 'The Hills', where his relationship with fellow reality star Heidi Montag was a focal point. He and Montag lost their home during the Palisades Fire, further fueling his motivation to advocate for change. Despite the challenges of being a first-time candidate in a crowded mayoral race, Pratt is committed to his cause.
Current Mayor Karen Bass, seeking reelection after her victory in 2022, faces competition from more than a dozen candidates, including Pratt. As the election approaches, his campaign will take center stage, bringing a unique perspective from the world of reality TV to the political arena.
