The 'Run It Championship League' is bringing an intense backyard collision game to the forefront of global sports. Organizers describe it as the "world's fiercest, new collision sport," where two players sprint towards one another without protective gear, aiming to tackle each other while carrying a ball. The thrilling action has amassed millions of views online, captivating audiences with its raw energy and brutality.
The league, founded by seven co-founders including Brandon Taua'a and Stephen Hancock, is extending its reach, with competitions already held in Melbourne and Auckland, and an upcoming event in Dubai offering a massive A$200,000 cash prize. Plans for expansion to the UK and US are also in place, with the league logging endorsements from notable sports figures and sponsors.
Despite its rapid growth, the league faces backlash from medical experts and critics who highlight the high risks of such a violent game. Concerns escalated after the tragic death of a player who emulated the game during a party, illustrating the potential dangers of the sport.
With a vibrant social media presence, the league promotes the action and excitement of the game, yet incidents of players requiring immediate medical aid have raised alarms. Taua'a acknowledges the associated risks but asserts that safety measures, like medical screenings and the presence of medical staff, have been implemented to protect participants.
While some competitors view the prize money as a vital lifeline, especially in challenging economic conditions, health professionals warn that the game perpetuates a toxic form of masculinity and could have long-term mental and physical health impacts. Critics emphasize that the league's efforts to commercialize the sport may inadvertently encourage dangerous behavior among youths tempted by the thrill of the game.
Despite these grave concerns, league representatives remain unfazed, comparing their protocols to those of traditional sports like rugby. They believe as the sport gains popularity, spectators will become accustomed to and supportive of their unique brand of entertainment. Only time will tell how this collision sport navigates the balance between excitement and safety in the ever-evolving landscape of competitive sports.
