Sega is contemplating the launch of its own video game subscription service, potentially mirroring popular platforms like Netflix, Xbox Game Pass, and PlayStation Plus. This initiative comes after the successful launch of "SegaSonic x Shadow Generations," which sold over a million copies within its first day in October. Sega's president, Shuji Utsumi, expressed to the BBC that such subscription models are "very interesting" and noted that the company is exploring opportunities in this area, although specific plans remain under wraps.
Concerns from industry players suggest that an additional subscription service might lead to gamers spending more money, as many already subscribe to multiple platforms offered by competitors including Nintendo, EA, and Ubisoft. The existing game subscription fees vary, with Xbox Game Pass charging between £6.99 and £14.99 a month, and PlayStation Plus ranging from £6.99 to £13.49 per month. Utsumi acknowledged the benefits of direct subscriptions for dedicated Sega gamers, but recognized potential cost implications for the broader gaming community.
Industry professionals, such as Twitch streamer Rachel Howie, conveyed both excitement and trepidation about a new service, citing the difficulty in justifying yet another subscription. Meanwhile, Sophie Smart, Production Director at No More Robots, emphasized the nostalgia of Sega but expressed concerns regarding potential impacts on game availability across other subscription services.
During his conversation with the BBC, Utsumi reflected on Sega's need to rejuvenate its brand, which once held a dominant presence in the 1990s gaming landscape alongside Nintendo. He remarked, "I want to make Sega really shiny again," stressing the importance of expanding beyond a domestic audience and regaining global influence.
Despite facing challenges, including job cuts and delays in game releases, Utsumi highlighted Sega's recent successes, such as critical acclaim for "Metaphor: ReFantazio" and the anticipation surrounding the third Sonic the Hedgehog movie. He confirmed ongoing discussions regarding the return of beloved features, like the Chao Garden, but withheld further details. As Sega navigates the future of gaming, Utsumi is determined to adapt and innovate, embracing a youthful, "rock and roll" mentality to reclaim Sega's legacy.
Concerns from industry players suggest that an additional subscription service might lead to gamers spending more money, as many already subscribe to multiple platforms offered by competitors including Nintendo, EA, and Ubisoft. The existing game subscription fees vary, with Xbox Game Pass charging between £6.99 and £14.99 a month, and PlayStation Plus ranging from £6.99 to £13.49 per month. Utsumi acknowledged the benefits of direct subscriptions for dedicated Sega gamers, but recognized potential cost implications for the broader gaming community.
Industry professionals, such as Twitch streamer Rachel Howie, conveyed both excitement and trepidation about a new service, citing the difficulty in justifying yet another subscription. Meanwhile, Sophie Smart, Production Director at No More Robots, emphasized the nostalgia of Sega but expressed concerns regarding potential impacts on game availability across other subscription services.
During his conversation with the BBC, Utsumi reflected on Sega's need to rejuvenate its brand, which once held a dominant presence in the 1990s gaming landscape alongside Nintendo. He remarked, "I want to make Sega really shiny again," stressing the importance of expanding beyond a domestic audience and regaining global influence.
Despite facing challenges, including job cuts and delays in game releases, Utsumi highlighted Sega's recent successes, such as critical acclaim for "Metaphor: ReFantazio" and the anticipation surrounding the third Sonic the Hedgehog movie. He confirmed ongoing discussions regarding the return of beloved features, like the Chao Garden, but withheld further details. As Sega navigates the future of gaming, Utsumi is determined to adapt and innovate, embracing a youthful, "rock and roll" mentality to reclaim Sega's legacy.
